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What is MailerLite?
MailerLite is an email marketing platform built around simplicity. It lets you send newsletters, build signup forms and pop-ups, set up automated email sequences, and publish landing pages and small websites, all from one dashboard.
It has long been popular with bloggers, creators and small businesses because of its tidy interface and low prices. In July 2026 MailerLite renamed its paid plans (Growing Business became Comfort, Advanced became Power), raised some prices and reduced the free plan from 500 to 250 subscribers. Those changes matter if you're comparing it with older reviews.
The main question for most readers is whether MailerLite's simplicity is enough, or whether a broader platform such as GetResponse is a better fit as your business grows. That's what this review answers.
Who is MailerLite best for?
Choose MailerLite if…
- You want a clean, easy tool and mostly send newsletters
- You're on a tight budget and need a low entry price
- You want a simple website or landing pages included
- You need several basic automations at a low price
Consider an alternative if…
- You want to run webinars or sell online courses
- You need ready-made sales funnels and abandoned-cart flows
- You want live chat support without paying for the top plan
- You need more than 250 contacts on a free plan
For these needs, GetResponse is worth comparing.
MailerLite pricing in 2026
MailerLite prices by subscriber count. Prices are in US dollars, as of October 2026. Always check the official site for current pricing.
| Plan | Price | Emails / month | What you get |
|---|---|---|---|
| Free | $0 | 2,500 | Up to 250 subscribers, 2 users, 3 automations, 1 website and 1 landing page, MailerLite logo on emails |
| Comfort | From $12/mo | 10× your subscriber tier | 3 users, 50 automations, up to 10 websites and landing pages, AI writing tools, remove logo, email support |
| Power | From $25/mo | Unlimited (fair use) | Unlimited users and automations, multiple automation triggers, live chat and email support |
| Enterprise | Custom | Custom | Large lists, priority support, account audits, dedicated IP add-on |
At 1,000 subscribers, Comfort is about $19/month and Power about $39/month (per EmailTooltester's 2026 pricing breakdown). Paying yearly saves 10%. A 14-day free trial of premium features needs no credit card.
How GetResponse pricing compares
GetResponse prices by contacts. Prices below are at 1,000 contacts, billed monthly. Paying yearly saves 18%.
| Plan | Monthly | Yearly (per month) | Highlights |
|---|---|---|---|
| Free | $0 | $0 | Up to 500 contacts, 2,500 newsletters/month, 1 landing page |
| Starter | $19 | $15.58 | Landing pages, forms and pop-ups, welcome series, 1 custom automation |
| Marketer | $59 | $48.38 | Unlimited automations, sales funnels, abandoned cart, advanced segmentation |
| Creator | $69 | $56.58 | Everything in Marketer plus webinars, website builder, course creator |
Pricing verdict: For basic newsletters and simple automations, MailerLite is the cheaper choice. At 1,000 contacts its Comfort plan costs about the same as GetResponse Starter but includes far more automations. GetResponse costs more once you need its Marketer or Creator features, but those plans add tools MailerLite doesn't offer, such as webinars and sales funnels.
MailerLite key features
Email editor
Drag-and-drop and rich-text editors with templates for newsletters.
- Strength:
- quick to learn, tidy results
- Limit:
- fewer templates on the free plan
Automation
Visual workflow builder for welcome series, tags and follow-ups.
- Strength:
- 50 automations on Comfort
- Limit:
- multiple triggers need Power
Websites & landing pages
Build landing pages and simple websites without extra software.
- Strength:
- included even on the free plan
- Limit:
- 10 of each on Comfort
Forms & pop-ups
Embedded forms, pop-ups and promotions to grow your list.
- Strength:
- easy to set up and style
- Limit:
- 3 active on free, 10 on Comfort
AI tools
AI writing help and smart sending on paid plans.
- Strength:
- speeds up drafting
- Limit:
- not on the free plan
Support
Help centre on free, email on Comfort, live chat on Power.
- Strength:
- good documentation
- Limit:
- live chat only on Power
MailerLite pros and cons
Pros
- Very easy to learn, even for first-time users
- Low starting price, from $12/month
- Generous automations on the Comfort plan
- Websites, landing pages and forms included
- Unlimited sends on Power (fair use)
- 14-day premium trial with no credit card
Cons
- Free plan reduced to 250 subscribers in 2026
- 2026 plan changes raised some prices
- No webinars, course builder or sales funnels
- Live chat support only on the Power plan
- Smaller annual discount (10%) than some rivals
- Advanced automation triggers need Power
MailerLite vs GetResponse
A side-by-side look at the features most buyers care about. We mark a winner only where one tool is clearly stronger.
| Feature | MailerLite | GetResponse |
|---|---|---|
| Free plan | 250 subscribers, 2,500 emails/mo | 500 contacts, 2,500 newsletters/mo Winner |
| Price at 1,000 contacts | About $19/mo (Comfort) Tie | $19/mo (Starter) Tie |
| Automation on entry plan | 50 automations Winner | 1 custom workflow plus welcome series |
| Full automation | Power, about $39/mo Cheaper | Marketer, $59/mo |
| Sales funnels | Not built in | Yes, from Marketer Winner |
| Abandoned cart emails | Via ecommerce integrations | Built in, from Marketer Winner |
| Webinars | Not included | Yes, Creator plan Winner |
| Online courses | Not included | Course creator, Creator plan Winner |
| Website builder | All plans (1 on free) Winner | Creator plan only |
| Support | Email on Comfort, live chat on Power | Email and chat on all paid plans Winner |
| Ease of use | Very simple interface Winner | More features, more to learn |
| Annual discount | 10% | 18% Winner |
| Best for | Simple newsletters on a budget | Growing businesses, creators, ecommerce |
Prices in USD as of October 2026. Check the MailerLite and GetResponse websites for current pricing.
Which should you choose?
Beginner with a small list
You mainly send a regular newsletter and want the simplest tool at the lowest price.
Review MailerLite pricingGrowing business
You need sales funnels, abandoned-cart emails and automation to turn subscribers into customers.
Try GetResponse FreeCourse creator or coach
You want webinars, a course creator and paid newsletters in the same platform as your email.
Explore GetResponse CreatorNeed more than basic email marketing?
- Free plan for up to 500 contacts
- Sales funnels and abandoned-cart emails on Marketer
- Webinars and a course creator on Creator
Free plan and trial terms as listed on GetResponse.
Best MailerLite alternatives
GetResponse is our top pick for growing businesses, but it isn't the only option.
Email, automation, funnels, webinars and courses in one platform. Best for growing businesses and creators.
Try freePriced mainly by emails sent rather than contacts, with SMS and transactional email. Good for large lists that send occasionally.
Built for creators, with tools for selling digital products and paid newsletters.
Advanced automation and a built-in CRM. Powerful, but usually more expensive and harder to learn.
A well-known brand with many integrations. Prices rise quickly as your list grows.
Is MailerLite worth it in 2026?
Yes, for the right person. MailerLite is still one of the easiest and most affordable ways to run a newsletter. If you're starting out, keep your list small and mostly send regular emails, it's a solid choice, even after the 2026 price and plan changes.
If you plan to grow a business through email, the picture changes. Once you need sales funnels, abandoned-cart emails, webinars or courses, MailerLite would need extra tools to match what GetResponse includes in one place. GetResponse also gives you a larger free plan (500 contacts) and chat support on every paid plan.
Our recommendation: choose MailerLite for simple, budget newsletters. Choose GetResponse if you want your email marketing to drive sales as you grow.
Frequently asked questions
Is MailerLite free?
Yes. MailerLite has a free plan for up to 250 subscribers and 2,500 emails a month, with 2 users and 3 automations. The MailerLite logo appears on your emails, and some features need a paid plan.
Is MailerLite worth it in 2026?
For beginners and small businesses that mainly send newsletters, yes. It's simple and affordable. If you need webinars, sales funnels or courses, a broader platform such as GetResponse may suit you better.
Is MailerLite good for beginners?
Yes. Its clean interface and drag-and-drop editor are among its biggest strengths, and user reviews often praise how quickly people get started.
MailerLite vs GetResponse: which is better?
It depends on your goals. MailerLite is better for simple, low-cost newsletters. GetResponse is better if you want funnels, abandoned-cart emails, webinars and courses in one tool. See our full comparison.
What is the best MailerLite alternative?
For growing businesses and creators, GetResponse is our top pick. Brevo suits large lists that send occasionally, Kit suits creators, and ActiveCampaign suits teams that need advanced automation and a CRM.
Does MailerLite have automation?
Yes. The free plan includes 3 automations, Comfort includes 50, and Power includes unlimited automations with multiple triggers.
What changed in MailerLite's 2026 pricing?
In July 2026 the plans were renamed (Growing Business to Comfort, Advanced to Power), some prices rose, and the free plan dropped from 500 to 250 subscribers.
Can I switch from MailerLite to GetResponse?
Yes. You can export your subscribers from MailerLite as a CSV file and import them into GetResponse. Make sure you only import contacts who have consented to receive your emails.
Is GetResponse free to try?
Yes. GetResponse has a free plan for up to 500 contacts with no credit card needed to sign up, and it includes 14 days of premium features to test.
How we review
This review is based on publicly available information: the official MailerLite and GetResponse websites, help documentation and published pricing, independent pricing breakdowns, and public user feedback on sites such as G2, Capterra and Trustpilot. We haven't claimed hands-on testing we didn't do.
Our editorial score rates each tool on five criteria: ease of use, pricing and value, features, automation, and support. Each is scored out of 10, and the overall score is their average. Prices change often, so we recheck them regularly and show the date of the last update at the top of the page.
No company pays to be featured or to change its score.
Affiliate disclosure
VerdictStack is reader-supported. Some links on this page are affiliate links, including links to GetResponse. If you sign up through them, we may earn a commission at no extra cost to you. This helps fund our work and doesn't affect our assessments.